Initio B2B
initiob2b.comIn its own words
“Paid media should be measured on pipeline and revenue, not vanity metrics”

Services
Source: initiob2b.comCompany details
- Estimated team size
- 2 (two-person fractional paid media department)Source: Agency website
Team size and revenue are estimates and may change.
Selected work
Projects Initio B2B publishes on its own site.
- 01
Published case study
Scaling Paid Search To Drive Down Cost Per Acquisition in FinTech
Clients they name
12 companies named on Initio B2B’s site.
How they work
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Improve this profile No paid placement. No ranking games.